We help the world run better

At SAP, we enable you to bring out your best. Our company culture is focused on collaboration and a shared passion to help the world run better. How? We focus every day on building the foundation for tomorrow and creating a workplace that embraces differences, values flexibility, and is aligned to our purpose-driven and future-focused work. We offer a highly collaborative, caring team environment with a strong focus on learning and development, recognition for your individual contributions, and a variety of benefit options for you to choose from.

Objective & Purpose

We are seeking a creative, detail-oriented and dynamic individual to join our field marketing team as a Field Activation Specialist. Reporting to the Field Activation and Strategic Programs Lead, the Field Activation Specialists will support communications, people programs and projects for the NA CMO and NA Field Marketing leadership team.

What You’ll Do

• Support Field Initiatives: Assist the Field Activation and Strategic Programs Lead (FASP) in executing programs and communications that bolster teamwork, a positive culture and strong performance across the NA Field Marketing (NAFM) team

• Communication Development: Craft and update internal and external communications, ensuring adherence to SAP brand standards across various formats like email, social media, PowerPoint, Word, Excel, and SharePoint.

• Leadership Communication: Draft and organize communications for the NA CMO and Field Marketing leadership, focusing on leadership vision, enablement, employee recognition, and more.

• Social Media Strategy: Support the NA CMO in developing and executing a social media plan, including content creation (social cards, event images, short videos), scheduling, and strategy advice.

• Drive People Programs: Lead initiatives that enhance employee experience, team culture, leadership trust, development, and enablement within NAFM.

• Liaison Role: Collaborate with Global Field Marketing and Experiences leads for Enablement and Communications, as well as global counterparts, to ensure alignment in NAFM with global programs related to enablement / people programs.

• Meeting Coordination: Schedule, communicate, and develop agendas for key meetings such as bi-annual All Employee Meetings, Monthly Team Connect Calls, and enablement calls.

• Event Support: Assist in creating and updating communication materials for Tier 1 events like SAP Sapphire, including internal newsletters, SharePoint pages, and customer-facing copy.

• Consistency in Communication: Ensure uniform communication to stakeholders, handling pre and post-event communications and sales stakeholder interactions.

• Collaboration Tools: Facilitate information consumption and collaboration via Microsoft Teams and SharePoint, update 'playbooks' with best practices, and explore new communication methods to enhance communication effectiveness.

Qualities and Experience

• Proactive & Organized: A tenacious self-starter with excellent organizational skills.

• Strong Communicator: Exceptional written and verbal communication skills.

• Creative Eye: Talent for design and creating impactful communications.

• Field Marketing Enthusiast: A keen interest in field marketing.

• Customer-Focused: Exhibit a mindset centered on customer satisfaction.

• Technical Proficiency: Experience with Microsoft Office Suite, Canva, and video editing tools like Camtasia (or similar)

• Education: Bachelor’s Degree (undergraduate degree lasting 3 – 6 years) in Business, Communications or Similar

• Experience: 3 – 5 years in B2B Marketing and/or Communications

Location

• Anywhere within the United States near an SAP office

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Bring out your best

SAP innovations help more than four hundred thousand customers worldwide work together more efficiently and use business insight more effectively. Originally known for leadership in enterprise resource planning (ERP) software, SAP has evolved to become a market leader in end-to-end business application software and related services for database, analytics, intelligent technologies, and experience management. As a cloud company with two hundred million users and more than one hundred thousand employees worldwide, we are purpose-driven and future-focused, with a highly collaborative team ethic and commitment to personal development. Whether connecting global industries, people, or platforms, we help ensure every challenge gets the solution it deserves. At SAP, you can bring out your best.

We win with inclusion

SAP’s culture of inclusion, focus on health and well-being, and flexible working models help ensure that everyone – regardless of background – feels included and can run at their best. At SAP, we believe we are made stronger by the unique capabilities and qualities that each person brings to our company, and we invest in our employees to inspire confidence and help everyone realize their full potential. We ultimately believe in unleashing all talent and creating a better and more equitable world.
SAP is proud to be an equal opportunity workplace and is an affirmative action employer. We are committed to the values of Equal Employment Opportunity and provide accessibility accommodations to applicants with physical and/or mental disabilities. If you are interested in applying for employment with SAP and are in need of accommodation or special assistance to navigate our website or to complete your application, please send an e-mail with your request to Recruiting Operations Team: Careers@sap.com.
For SAP employees: Only permanent roles are eligible for the SAP Employee Referral Program, according to the eligibility rules set in the SAP Referral Policy. Specific conditions may apply for roles in Vocational Training.

EOE AA M/F/Vet/Disability

Qualified applicants will receive consideration for employment without regard to their age, race, religion, national origin, ethnicity, age, gender (including pregnancy, childbirth, et al), sexual orientation, gender identity or expression, protected veteran status, or disability.

Compensation Range Transparency: SAP believes the value of pay transparency contributes towards an honest and supportive culture and is a significant step toward demonstrating SAP’s commitment to pay equity. SAP provides the annualized compensation range inclusive of base salary and variable incentive target for the career level applicable to the posted role. The targeted combined range for this position is 77,900 - 168,300 USD. The actual amount to be offered to the successful candidate will be within that range, dependent upon the key aspects of each case which may include education, skills, experience, scope of the role, location, etc. as determined through the selection process. Any SAP variable incentive includes a targeted dollar amount and any actual payout amount is dependent on company and personal performance. Please reference this link for a summary of SAP benefits and eligibility requirements: SAP North America Benefits.

Requisition ID: 411008 | Work Area:Marketing | Expected Travel: 0 - 10% | Career Status: Professional | Employment Type: Regular Full Time | Additional Locations: #LI-Hybrid

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