Talent Marketing Specialist
KLA Corporation
Company Overview
KLA is a global leader in diversified electronics for the semiconductor manufacturing ecosystem. Virtually every electronic device in the world is produced using our technologies. No laptop, smartphone, wearable device, voice-controlled gadget, flexible screen, VR device or smart car would have made it into your hands without us. KLA invents systems and solutions for the manufacturing of wafers and reticles, integrated circuits, packaging, printed circuit boards and flat panel displays. The innovative ideas and devices that are advancing humanity all begin with inspiration, research and development. KLA focuses more than average on innovation and we invest 15% of sales back into R&D. Our expert teams of physicists, engineers, data scientists and problem-solvers work together with the world’s leading technology providers to accelerate the delivery of tomorrow’s electronic devices. Life here is exciting and our teams thrive on tackling really hard problems. There is never a dull moment with us.Job Description/Preferred Qualifications
Are you a skilled marketer with a flair for employee storytelling? Can you teach others how to use social media and marketing materials to gain the attention of top talent? Do you captain projects from beginning to end while coordinating multiple collaborators with ease? If your answer to these questions is yes, we want to hear from you!
We’re looking for a Talent Marketing Specialist who can talk technology through narratives about our employees and culture, train others to employ social media and other platforms to attract key talent, run marketing campaigns across the globe, put a gold star on our talent acquisition materials and make our talent narrative shine twice as bright as the sun.
In this position, you’ll report to the Director of Internal Communications and Talent Marketing to support the execution of our talent narrative both externally and internally. You’ll act as the liaison to Communications, Brand, Product Marketing, Talent Acquisition, hiring managers and other functions within the company to position KLA as a best place to work. Our ideal candidate has a strong understanding of marketing strategies, an eye for finding the real story buried in metrics and data, the strive to own and run sophisticated projects, and experience working for a global organization.
Fortune has recognized KLA as a World’s Most Admired Company, Forbes listed us among the World’s Best Employers and TIME Magazine named us as one of the World’s Best Companies. On top of that, in 2024, Newsweek honored KLA as one of America’s Greenest Companies and America’s Most Responsible Companies. In other words, KLA is a great place to work; now all we need is the perfect candidate who can help us tell that story.
Responsibilities
Support KLA’s global talent marketing strategy.
Develop and drive resources for recruiters and hiring managers to deliver KLA’s talent narrative – consistently and in a way that connects with the outstanding individuals we want to hire and retain.
Work cross-functionally to deploy and build advocacy for our talent narrative throughout the entire employee lifecycle, supporting internal and external campaigns that cultivate a positive employee experience.
Coordinate digital, social and traditional media initiatives to ensure talent marketing materials are engaging, relevant and on brand, with a focus on measurement and return on investment.
Build a marketing calendar to identify and track global campaigns.
Establish key performance indicators to measure the effectiveness of employer marketing initiatives. Analyze data and feedback to continuously optimize and refine.
Leverage metrics to continuously evolve and optimize KLA’s Careers website, showcasing our values and operating principles.
Explore new opportunities to elevate KLA’s marketing efforts by researching our industry peers and identifying better processes.
Coordinate and lead our library of digital assets for recruiting on a user-friendly SharePoint site and find opportunities for new content.
Coordinate all content management, which may include writing and editing, and the management of design and translation services.
Supply content and expertise to social channel engagement and reputation channels (Glassdoor, LinkedIn, local reputation channels).
Preferred Qualifications
An eye for design.
Intermediate to advanced SharePoint skills.
Data-driven approach and experience with measurement tools and standard processes.
Experience handling digital asset libraries.
Experience writing or editing tech content for a general audience.
Minimum Qualifications
Bachelor’s degree and a minimum 5 years of experience in marketing and/or communications, or equivalent years of work experience.
Excellent written, verbal and presentation skills.
Positive, collaborative demeanor able to work independently and as part of a team.
Ability to balance multiple priorities simultaneously with a strong attention to detail.
Expertise with social media platforms, digital content creation and project management.
Experience crafting and influencing marketing campaigns, optimizing in-flight content and digital experiences, and reporting results.
Solid understanding of Microsoft Office software: PowerPoint, Word, Excel and SharePoint.
Ability to work on site at our Ann Arbor campus; this is not a fully remote position.
The company offers a total rewards package that is competitive and comprehensive including but not limited to the following: medical, dental, vision, life, and other voluntary benefits, 401(K) including company matching, employee stock purchase program (ESPP), student debt assistance, tuition reimbursement program, development and career growth opportunities and programs, financial planning benefits, wellness benefits including an employee assistance program (EAP), paid time off and paid company holidays, and family care and bonding leave.
KLA is proud to be an Equal Opportunity Employer. We do not discriminate on the basis of race, religion, color, national origin, sex, gender identity, gender expression, sexual orientation, age, marital status, veteran status, disability status or any other status protected by applicable law. We will ensure that qualified individuals with disabilities are provided reasonable accommodation to participate in the job application or interview process, to perform essential job functions, and to receive other benefits and privileges of employment. Please contact us at talent.acquisition@kla.com or at +1-408-352-2808 to request accommodation.