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Product Marketing Manager, Global YouTube Reputation Marketing

Google

Google

Marketing & Communications, Product
San Bruno, CA, USA
USD 137k-201k / year + Equity
Posted on May 5, 2025

Product Marketing Manager, Global YouTube Reputation Marketing

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YouTubeSan Bruno, CA, USA; Chicago, IL, USA; +3 more; +2 more
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This role may also be located in our Playa Vista, CA campus.

Applicants in the County of Los Angeles: Qualified applications with arrest or conviction records will be considered for employment in accordance with the Los Angeles County Fair Chance Ordinance for Employers and the California Fair Chance Act.

Note: By applying to this position you will have an opportunity to share your preferred working location from the following: San Bruno, CA, USA; Chicago, IL, USA; New York, NY, USA; Los Angeles, CA, USA.

Minimum qualifications:

  • Bachelor's degree or equivalent practical experience.
  • 6 years of experience in marketing working across one or more marketing fields (i.e. growth, product marketing, brand marketing).
  • Experience managing cross-functional or cross-team projects.

Preferred qualifications:

  • Experience working in a multicultural, global environment.
  • Ability to work on multiple projects simultaneously in a fast-paced, results-oriented, dynamic environment.
  • Exceptional analytical, communication, and executive presentation skills.
  • Comfortable with ambiguity and developing insights-driven strategy, ideas, and recommendations with varying degrees of information.

About the job

YouTube is the world’s most loved video service, where people come together to watch and engage with the videos, creators, and artists they love. We believe the world is a better place when we listen, share, and build community through our stories.

The Reputation Marketing team goal is to demonstrate that YouTube acts responsibly and is a positive contributor to people, communities, and businesses across the world. Over the past few years, we have built impactful programs and initiatives to make progress on our goals around our contribution to society -- and lay the foundation to understand our key audiences and develop integrated strategies and narratives that will resonate. As we look to scale our impact, it is critical to double down on telling our responsibility narrative and develop cohesive cross-company responsibility strategies that will allow us to deliver on our goals -- while ensuring that we stay agile and are able to update our work with new insights as they emerge.
We are looking for a product marketer who is savvy, strategic, and can build strong relationships with senior level cross-functional stakeholders.
The US base salary range for this full-time position is $137,000-$201,000 + bonus + equity + benefits. Our salary ranges are determined by role, level, and location. Within the range, individual pay is determined by work location and additional factors, including job-related skills, experience, and relevant education or training. Your recruiter can share more about the specific salary range for your preferred location during the hiring process.
Please note that the compensation details listed in US role postings reflect the base salary only, and do not include bonus, equity, or benefits. Learn more about benefits at Google.

Responsibilities

  • Develop product marketing strategy for responsibility products.
  • Develop and execute product marketing plans working with cross-functional teams and marketing leadership, from positioning and narratives to launch strategies and integrated GTM.
  • Oversee end to end reputation strategy approach for global reputation programs - proactively addressing gaps, building initiatives, strategies and assets to address.
  • Navigate stakeholders across product, marketing, partnerships, GAPP, and regional/local to drive consistency. Communicate workstream plans, results, and learnings with cross-functional teams and executives.
  • Partner with Google teams to ensure alignment and thoughtful integration of YouTube in Google’s trust and responsibility efforts.

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Google is proud to be an equal opportunity and affirmative action employer. We are committed to building a workforce that is representative of the users we serve, creating a culture of belonging, and providing an equal employment opportunity regardless of race, creed, color, religion, gender, sexual orientation, gender identity/expression, national origin, disability, age, genetic information, veteran status, marital status, pregnancy or related condition (including breastfeeding), expecting or parents-to-be, criminal histories consistent with legal requirements, or any other basis protected by law. See also Google's EEO Policy, Know your rights: workplace discrimination is illegal, Belonging at Google, and How we hire.

If you have a need that requires accommodation, please let us know by completing our Accommodations for Applicants form.

Google is a global company and, in order to facilitate efficient collaboration and communication globally, English proficiency is a requirement for all roles unless stated otherwise in the job posting.

To all recruitment agencies: Google does not accept agency resumes. Please do not forward resumes to our jobs alias, Google employees, or any other organization location. Google is not responsible for any fees related to unsolicited resumes.