DESCRIPTION

Our team’s goal is to help every business reach every customer in the world. Buy with Prime is a new way to extend Prime shopping benefits—including fast, free shipping, a seamless checkout experience, and free returns—to merchants’ own online stores, ultimately increasing selection for Prime members.

We are looking for a high caliber Program Manager to develop scaling mechanisms for our our co-marketing program and work closely with merchants on co-branded marketing campaigns. In this role, your primary focus will be to collaborate with internal stakeholders and external agencies to build out mechanisms and playbooks that will help Account Managers drive marketing conversations with their merchants. The goal is to scale the number of merchants leveraging Buy with Prime branding/messaging in their own campaigns. In addition, you will directly work with a number of merchants to develop co-owned marketing plans across their paid, merchant and Amazon owned and operated channels. Thriving in our team’s start-up culture requires a growth mindset, exceptional communication skills, and an innate ability to deal with ambiguity.


Key job responsibilities
- Build processes to help scale our co-marketing program to hundreds of merchants.
- Work with internal teams and external agencies to build playbooks that Account Managers can leverage to drive marketing conversations with their merchants.
- Drive co-marketing conversations and build marketing plans in collaboration with key merchants.
- Build quarterly roadmap for all partner marketing activities and support account and campaign managers to ensure seamless execution of campaigns.
- Work closely with external stakeholders to ensure co-branded campaigns stay on track and key inputs are provided by both agencies and external brands.
- Build mechanisms for go-/no-go launch decisions in close collaboration with internal product and onboarding teams.
- Develop KPIs and tracking mechanisms to measure program success.
- Lead weekly stakeholder meetings and manage LT updates on progress.