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Sales Account Manager

Amazon

Amazon

Sales & Business Development
Santa Monica, CA, USA
Posted on Oct 30, 2024

DESCRIPTION

Amazon Advertising operates at the intersection of advertising and eCommerce, and offers advertisers a rich array of media solutions across Amazon’s mobile and desktop websites, proprietary devices including kindle and Fire TV, and the Amazon Programmatic Demand Side Platform. We are looking for a highly motivated Account Manager who is passionate about helping our advertisers make effective, analytically driven marketing decisions. If you’re interested in joining a rapidly growing organization working to build a unique, world-class advertising group with a relentless focus on the customer, you’ve come to the right place.
We’re looking for a highly motivated Account Manager who is passionate about partnering with our advertisers, educating them and helping to solve ambiguous business problems, mitigating risks before they become roadblocks. As an Account Manager, you are responsible for managing complex advertiser relationships and initiatives where you define the strategy and you set the standard for Account Management best practices. You’ll not only dive deep into data to understand trends, but also communicate the “why” behind results and make actionable recommendations to internal and external stakeholders. Additionally, you’ll be able to leverage Amazon’s proprietary data to provide strategic and personalized recommendations, influencing both your internal team and your external customer to facilitate them reaching their business goals. This role is highly collaborative, working with Creative, Sales, Product, and Retail partners and will drive process improvement to gain efficiency and foster collaboration. The Account Manager’s strategic digital expertise and influence is considered critical to unlocking greater value and impact for our advertisers.
Responsibilities
• Become a knowledgeable partner and leader on Amazon Advertising solutions
• Develop annual media strategies for growth based on overall advertiser goals and objectives
• Develop campaign strategies and audience engagement recommendations
• Evaluate success metrics and drive campaign performance using data
• Perform in-depth data analysis to form and deliver actionable recommendations for both short- and long-term advertising strategy
• Educate advertisers on performance metrics, insights, and how to drive greater results on Amazon
• Work cross-functionally with sales and other Amazon partners to drive incremental revenue and increase advertiser satisfaction


Key job responsibilities
Strive to delight our customers by becoming a knowledgeable partner on Amazon Advertising solutions

Take a consultative approach to optimizing customer’s advertising campaigns through the use of data and Amazon insights

Perform in-depth data analysis to deliver actionable insights and recommendations

Learn to evaluate KPIs and optimize campaign performance using a data driven approach

Educate advertisers on performance metrics, insights, and how to achieve greater results on Amazon

Develop annual media strategies for growth based on overall advertiser goals/objectives

Work cross-functionally with sales and other Amazon partners to drive incremental revenue and increase advertiser satisfaction

Develop campaign strategies and audience targeting recommendations per brand and product line

Retain and grow revenue from your book of business of existing advertisers

Achieve upsell goals through insight driven recommendations

Provide support and feedback to future AAM classes