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Sr. Product Marketing Manager, Amazon Fresh

Amazon

Amazon

Marketing & Communications, Product
New York, NY, USA
Posted on Jul 31, 2024

DESCRIPTION

Amazon Fresh is looking for a results-oriented Sr. Product Marketing Manager with exceptional communication and project management skills. As a Sr. Product Manager, you will be responsible for working with different business, tech, and product owners across the organization to define and build new marketing solutions and tools. You will also be responsible for defining Go-To-Market strategies and marketing communications for high priority product launches.

This Product Marketing Manager will invent and build on behalf of internal marketers and our external customers. You will serve as the main business liaison for new marketing tools and solutions, working cross-functionally with Product and Marketing teams across grocery businesses. A successful candidate will be a self-starter, comfortable in diving deep to understand customer paint points, balancing multiple projects and effectively influencing various partner teams.

The ideal candidate will have strong customer experience intuition, business and product sense combined with solid understanding of marketing strategies. You must be able to thrive and succeed in an entrepreneurial environment, and not be hindered by ambiguity or competing priorities. High judgment, ability to influence, analytical talent, exceptional communications, and leadership are essential to success in this role.


Key job responsibilities
* Identify internal marketer and external customer needs, build product roadmap prioritizations, and represent the voice of both the marketer and customer
* Define features and requirements for product and tech teams to build new capabilities
*Influence feature delivery and trade-offs, overseeing the roadmap strategy for marketing tool and CX initiatives
* Communicate the state of initiatives and goals effectively. Work with teams to remove product blockers
* Define business SOPs and best practices on how to leverage the new marketing tools and CX features
* Develop metrics, goals and KPIs to measure and track business results
*Owns developing overall process and quality improvement mechanisms